Back to events

LATEST AI TRENDS - How to use AI Agents, AI for Employer branding, and further solutions to grow your business

Event date:

13.03.2025

09:00-

Registration from 8.40 a.m.

Venue:

Ericsson House
1117 Budapest, Magyar Tudósok Körútja 11.

Report

Latest AI Trends, AI Agents & Employer Branding: Shaping the Future of Work! AI is here to stay and it’s changing the way we live, work, hire and innovate.

At our latest AI event, organized by Netzwerk Digital ( @DUIHK – Német-Magyar Ipari és Kereskedelmi Kamara and Swisscham Hungary Swiss-Hungarian Chamber of Commerce) and the Swedish Chamber of Commerce in Hungary in cooperation with the Artificial Intelligence Coalition, hosted by Ericsson Hungary.

After the opening thoughts by recognized AI experts, Roland Jakab, President of AI Coalition and the Swedish Chamber of Commerce in Hungary, Markus Hilken, Managing Director of SAP Labs Hungary, & SAP Hungary Kft. on behalf of Netzwerk Digital at DUIHK, and András Boráros-Bakucz Head of Research and Development, Ericsson Hungary; Miklos Toth, MBA, Professional Lead of AI Coalition and Gyula Kovacs Managing Director & Co-Founder of Neuron Solutions showed from how AI is optimizing workflows to the ERA of AI Agents transforming the digital workforce. It’s clear that AI is changing industries and work in a big way.

Adam Horvath (Brandfizz) also talked about how AI is changing employer branding, making recruitment better and creating a better experience for candidates and employees.

A panel discussion, led by Miklos Toth, included industry leaders like Katalin Horváth (CMS Hungary ), Géza Fülöp, PhD (Qamcom), Patricia LADANYI (KUKA), Zsolt K. (Ericsson), and Gergely Szabo (Ringier Hungary) They talked about using AI in research and development, human resources, managing talent, and how companies are seen by the public.

We have seen that AI is definitely a game-changer in all areas of our private and corporate lives. But to make sure it’s successful, we need to balance new AI developments with important ethical and legal issues, as well as human decision-making and responsibility.

The discussion emphasised how companies can adopt AI responsibly and effectively. Important message: It is very important to train and educate employees in the use of AI. To get the most out of AI, businesses need to invest in training their teams. It is very important to understand how well AI works and what it is not good at. This helps to make sure that AI is used in the best way.

What’s next? Start using AI in your business strategy and give your workers the knowledge they need to use it!